Social Media has changed the business world, giving voice to individuals to influence the way businesses interact with their customers, with their suppliers, and with their employees. Brands are built on service, loyalty, and reputation. Today, every organization is a social organization.
The Internet of Things (IoT) is the most disruptive technology ever, with Gartner predicting more than 25 Billion connected devices by 2020. While that growth will be huge, most organizations are already leveraging the IoT, even if they don’t realize it. Every time a new device, machine or sensor is added to an organization, that business becomes more dependent on the IoT, and part of the IoT disruption.
Just as every business has become a social business, every business will become an IoT business. Leading organizations will leverage both because Social and IoT are unique sources of enormous volumes of valuable data.
It is almost unbelievable that most organizations are largely ignoring this data, and the deep insights buried within it. If you combine Social data and IoT data with your traditional sources of data, you will enrich your business and make it more efficient and you can develop new offerings and services for your customers.
In other words, fusing the Social and IoT worlds will enable you to make money, to save money, and to better serve your customers – creating unprecedented new revenue streams, lower costs and greater brand loyalty and reputation.
AGT is a pioneer in IoT and Social data management, Big Data integration and advanced analytics. AGT has deployed our analytics on Social and IoT data and integrated it with traditional Big Data to help solve wide-ranging challenges for businesses and organizations around the world, including reducing traffic jams, predicting floods, producing new media content, better managing energy production & consumption, providing new kinds of experiences to audiences at concerts & sporting events, advising farmers how to grow crops in the desert and helping make cities smarter.
Most importantly, AGT’s solutions help our customers build better, lasting relationships with their consumers.