A top global company is looking for an experienced CRM Executive to join their growing Retention team. In this role, you will play a pivotal part in executing the social gaming retention strategy.
Responsible for the successful implementation, management and day-to-day operation of the CRM activities and automation systems Managing the operation of monetization activities within the game through the site’s back office system: setting up promotions, controlling game features, creating pricing configurations, segmentation, prizes awarding, etc. Managing the operation of monetization activities outside the game: setting up ongoing and daily emails, in app messaging, push notifications, etc. Ensuring the CRM strategy is consistent, flawless with the best customer experience Constantly analyzing and optimizing CRM journeys to ensure continuous improvement and identifying future opportunities for growth Work closely with internal and external stakeholders to ensure engagement of customers with refreshing, perfectly executed campaigns and in relevant communication cycles
2+ years experience in a CRM / online marketing position focused on customer retention
Highly attentive to details, thorough, responsible, and punctual
Strong computer skills, ability to learn and operate multiple applications
Ability to work under pressure
Experience with CRM tools – an advantage
Great time management skills
Strong problem solving/troubleshooting skills
Proactive and creative with the drive to improve and continuously learn
English proficiency both spoken and written - must
A Bachelor’s degree from an accredited university – an advantage
GAN operates in a highly regulated environment, and candidate may be required to obtain an occupational gaming license in one or more U.S. states, which includes an application of personal data, a criminal and credit check, and fingerprints. GAN will cover all costs and provide access to an Identity Protection program.
A leading Global E-commerce company is looking for a CRM Lead, who will be responsible for developing and executing a global retention strategy with a focus on measuring and increasing Customer Lifetime Value. Someone with a passion for marketing who