The leading web design platform for web professionals, agencies, SMB SaaS companies, and hosts, is rapidly growing and looking for an experienced Conversion Optimization (CRO) Manager to join the Growth Marketing team.
In this role, you will join a fast-growing team and have a high impact on the growth of the company by improving and optimizing various marketing initiatives across all of the company's business segments from SMB’s to enterprises, globally.
- Lead and execute CRO efforts for the marketing initiatives - Use data, testing, and experience to evaluate performance and identify areas to improve user experience and increase conversion and revenue - Assist in the development of data-driven conversion strategies and user experience strategies based on customer segmentation analysis and customer behavior Proactively spot, analyze and fix funnel leaks. Come up with new initiatives to improve CVR - Collaborate with internal and cross-departmental teams to strategize, ideate, define and run the planned projects and campaigns and to communicate strategy, progress and results including teams like: Acquisition, SEO, Email Marketing, Product Growth, Design, Dev, Content, and more - Implement multivariate testing strategies for multiple types of marketing campaigns
4+ years of experience as CRO / Data analyst with web analytics, UX, copywriting and digital media knowledge
Experience and deep understanding of designing and executing A/B Testing, Conversion Rate Optimization strategies and tools such as Google Optimize, Google Analytics, Convert, VWO & Crazy Egg
Highly skilled in crunching data to deriving actionable insights
High level of written and verbal English communication skills
Proven success in improving marketing funnels
Experience with UX methodologies and a good visual eye to detect what works well (and what doesn't) in a users journey
Experience with testing platforms (Optimize, Optimizely, Convert) and Google Analytics
Growth, never settle mindset & owner, can-do mentality
A well-funded start-up providing integrated solutions for user-generated content marketing, loyalty, and referrals that help eCommerce companies accelerate growth is looking for a Senior Product AnalystThis company has become a well-known brand and