A growing start-up in the field of insurance is looking for a Digital Growth Manager to own the entire growth operation in the US market. To be in charge of all growth initiatives and responsible for meeting the company's performance lead goals. , Analyzing and optimizing all growth marketing activities (digital and in general) according to the company’s budgets and targets and optimizing the budget for maximizing leads and sales.
• Define target audiences and USPs Examination, selection, and assimilation of existing and new marketing channels (beyond Facebook / Google - Affiliation, HMH, video, influencers, Tabula, Outbrain, Instagram, email, podcasts, partners, etc.) Data / tracking etc - close monitoring of the performance of the various campaigns (in all media channels) • Building the flow of marketing automation • Selection, recruitment and management activation of external professional factors - PPC, SEO, Social and internal and when to implement. • Defining requirements and building the measurement systems that will be assimilated in the field of marketing • Recruiting and managing additional growth professionals responsibility for the campaign manager (managerial responsibility, and another eye that reviews the products) • Contact sales managers to understand campaign performance (things that are difficult to measure or understand from the data) • Working with managers of other departments in the company - studio, R&D • Planning and carrying out marketing activities in the IL market and United States as well
• 4+ years growth and user acquisition experience in a B2C brand.
• Full stack growth abilities - Self serve platforms (FB, Google, etc) exp., Business development / sales / media buying exp., Affiliation exp.
A global top-notch B2B company that provides the fastest in-memory computing platforms for real-time insight to action and transactional processing is looking for a Product Marketing Manager that will be in charge of producing relevant content and creating