A technology-driven company in the mass consumer ecosystem, influencing consumer decisions and connection to brands using digital assets and technological solutions, is looking for a Head of Creative Content to lead the company's content efforts.
If you love the written word but are unafraid of video content; If you are passionate about the way content impacts consumers, If you’re excited by engaging and playful content that gives value to users, and if you thrive in performance-driven environments – then this is your once-in-a-lifetime opportunity to apply your talent and give your passion to a meaningful endeavor
-Build the content strategy for a developing consumer brand informed by user insights, SEO opportunities and performance challenges. -Solidify the brand’s tone of voice that reflects a happy balance between playfulness and credibility and apply with scrutiny and diligence across content creation. -Define the processes that turn business requirements and consumer insights into engaging content. -Manage the production of content by both in-house and freelance writers: from devising specific briefs for content assets (articles, reviews, blog posts, and others), to monitoring quality and editing submitted content - turning it from good to amazing. -Keep a finger on the pulse of the latest trends in content marketing and implement relevant innovations -Collaborate with branding, product, marketing and business development teams to build a leading consumer brand.
Native English speakers only (UK English – advantage)
At least 5 years of experience in editorial and content creation roles, at least 3 years of experience in online content marketing.
Understanding in the field of online gaming and sports - an advantage
Experience in building content strategies from the ground up
The ability to drive creative content that performs and appreciation for the value of A/B testing and a KPI-focused mindset.
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