An Internet of Things (IoT) SaaS company that is transforming industrial manufacturing for the world’s top brands is looking for an All-round Marketer to tell the company's story in the most creative and compelling way, and promote it in the right channels to drive brand awareness and generate high-quality leads.
This role requires a brand publisher mindset: to create the content the audience is looking for and then to optimize the path to conversion.
Define and execute marketing campaigns from A to Z, including content writing, branding, and messaging; promoting content in search engines and online channels; measuring success, and continually improving results
work with the sales and product teams on a variety of marketing campaigns – from conception to execution – that communicate the company’s unique values and deliver ROI
Create engaging, targeted content for a variety of personas, including blog posts, web pages, social media, success stories, sales presentations, and demo scripts
2-5 years experience in online content marketing for B2B software companies
Demonstrated excellence in writing, storytelling, and content creation – website, blog, white papers, eBooks, emails, sales kit
Native English - a must
Experience in Search Engine Marketing (SEO and PPC) - a must
Passion for performance marketing – A/B testing, ongoing results tracking, and continued optimization
Hands-on experience working with Hubspot – landing pages, emails, and workflows – a strong advantage
Auto-deductive, with an ability to quickly master new domains and technologies
High attention to detail and ability to manage several projects simultaneously
Thrives in a fast-paced and dynamic work environment
A disruptive startup in the field of ed-tech that revolutionizes the way students prepare for academic tests is looking for Senior User Acquisition Manager to Join the growing company and take their online activity to the next level and crush the company