A leading global financial news & data platform, is on the lookout for a Ad Ops Manager to maximize revenue and profits through strategic monetization initiatives.
This includes analyzing and optimizing current monetization channels, identifying new monetization opportunities, analyzing market trends, and developing and implementing monetization strategies across various platforms and channels. The Monetization Manager will be responsible for meeting revenue targets and maximizing profitability for the company.
- Develop and implement monetization strategies to meet revenue targets - Optimize in-app advertising, in-app purchases, and subscription models to maximize revenue - Analyze current monetization channels, user behavior, and engagement and optimize for maximum profitability - Explore new revenue streams and opportunities - Work closely with the product and engineering teams to implement monetization features - Analyze market trends and competitor activity to inform monetization strategy - Monitor and track monetization performance, analyzing data and using insights to optimize and improve results
3+ years of experience in monetization, preferably in the in-app digital media industry
Strong analytical skills and experience using data to inform decision-making
Excellent communication and collaboration skills
Self-starter with the ability to work independently and prioritize tasks effectively
Deep understanding of digital advertising, in-app purchases, and subscription models
Bachelor's degree in a relevant field (Business, Industrial engineering, Economics, etc.)