A leading creator of Jewish film content focusing on Israel and Judaism is looking for a rockstar Senior Marketing Associate to build big campaigns and grow their audiences.
-Be the expert on the customer journey; develop a deep understanding of user behavior by conducting market research and competitive analyses -Create marketing campaigns that build awareness and drive customer acquisition -Develop campaign success metrics; track ongoing results and complete post-launch recap and analysis; share findings with stakeholders and make recommendations to inform future planning -Collaborate with digital marketing campaign manager to manage campaign activity that supports product-marketing goals -Drive the creation of product marketing materials and tools necessary to help promote the use of the products (brochures, emails, ads, flyers, landing pages, etc) -Manage social media for specific products
At least 5 years of experience in creating successful marketing campaigns
Creative, big picture, out of the box thinker
Must be able to work quickly, efficiently and on deadline with minimum supervision.
High level of proficiency with Marketing CRM (Pardot preferred), Facebook for Business, Google analytics
Fluency in online marketing: Social media, SEO, PPC, Email marketing
Relevant experience in marketing/product marketing in a technology/media environment is preferred
Voracious learner who’s committed to best practice and being on the cutting edge
Have strong organizational and follow-through skills, with strong attention to detail
Bachelor's degree required; marketing, business or relevant field of study is preferred
Native English speaker legally permitted to work in Israel