An innovative start-up funded by top investors, legal tech pioneer who disrupted an old industry and built the first online platform for legal services in Israel is looking for a Senior Market Manager
In this role you will plan the digital marketing strategy and goals for the company across all marketing channels: SEO (work alongside the SEO expert) PPC AdWords (must be an expert in this) Social media (high-level strategy) Email marketing (Messaging and retention strategy) Deep dive into the analytics by measuring funnels from lead acquisition to purchase. Report on all marketing performance metrics. Maintain consistent and engaging brand messaging across product and marketing.
- At least 3 years of marketing experience.
- Strong analytical skills and data-driven thinking.
- Expert with website analytics tools.
- PPC experience from an internet company
- Experience in both setting up and optimizing Google AdWord campaigns.
- Proven track record of successfully launching and scaling marketing campaigns cost-effectively with clear ROI focused metrics.
- Team player with positive thinking that likes to "get things done".
- Previous experience working in a B2C e-commerce company is an advantage.