A successful and fast growing PPC agency is looking for a Strategic Digital Planner. The company runs large-scale online advertising campaigns on display, search, social, and video networks, and develops innovative ad optimization technologies.
The Strategic Planner’s role is to connect the Account Managers and the creative studio teams.
• Write project briefs • Comprehension of users, targeting of various audiences with the right message for each • Research and analyze competition: Competing companies campaigns messages • Shape new and different ad concepts for each product audience • Process campaign performance data and detect conclusions, create presentations and campaign summaries • Strategic comprehension of AB Testing • Ongoing communications between Facebook Google teams and the Creative Studio • Comprehension and research of trends in the client’s worlds • Research new marketing tools trends • Implement business operations and procedures to keep departments organized and synced up
Must have 2+ years of experience as a Planner
High familiarity with performance marketing and online ad campaigns: Social media platforms, Google Adwords, Display, SEO, Video, Remarketing
Experienced in digital marketing
Marketing proficiency, keen comprehension of social and consumer psychology, trends and demographics.
Experience working with research and analytics tools
Strong intuition for consumer trends
Understanding of market research and data analysis
Strategic thinking and vision
Creative problem-solving aptitude
Organizational, leadership and presenter skills
Advantage: BSc/BA in Business Administration, Marketing, Finance or a related field
An innovative eCommerce start-up supplying thousands of global businesses is looking for a for a hands-on, creative and, data-driven Senior Marketing Manager. In this position, you will Lead branding, messaging and positioning of the company, you will